Which best describes the content marketing and inbound marketing relationship?

QUESTION Which best describes the content marketing and inbound marketing relationship? Both are valuable and take a lot of time and work. It’s best to focus your time on one or the other. If you do both then you’ll be competing with yourself. A great content marketer doesn’t need to do inbound marketing. Success relies on both as each serves a different function. The correct answer is: Success relies on both as each serves a different function. Explanation: We will

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Fill in the blank: When you’re writing a job description, by listing out the _______ required for a good-fit candidate, you set strong expectations for the interview process. Candidates will be prepared to discuss their history in delivering the tasks required.

QUESTION Fill in the blank: When you’re writing a job description, by listing out the _______ required for a good-fit candidate, you set strong expectations for the interview process. Candidates will be prepared to discuss their history in delivering the tasks required. character traits professional growth goals performance history compensation history The correct answer is: Explanation: We will update later. sincerely thank

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Which of the following best practices should be followed when applying target CPA to a campaign?

QUESTION Which of the following best practices should be followed when applying target CPA to a campaign? Have enough budget headroom for the campaign to grow Have enough impression headroom for the campaign to grow All answers are correct Set up a Target CPA that is slightly lower than your historical CPA The correct answer is: Have enough impression headroom for the campaign to grow Explanation: We will update later. sincerely thank

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What is sales enablement?

QUESTION What is sales enablement? The processes, content, and technology that help sales teams sell efficiently at a higher velocity. Any strategy that helps sales teams close more deals. The process of replacing your existing marketing functions with sales positions. All of the above. The correct answer is: The processes, content, and technology that help sales teams sell efficiently at a higher velocity. Explanation: We will update later. sincerely thank

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Your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a recommended approach because:

QUESTION Your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a recommended approach because: It’s easy to get overwhelmed and best to start small in your efforts. Some content offers are for first-time visitors which means the landing page can’t use contextual marketing. Your users will be confused by having different options on each landing page. It’s only possible to

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Position Tracking allows users to track a website’s search visibility across multiple devices (desktop, phone and tablet) and locations (down to the city level) in one project.

QUESTION Position Tracking allows users to track a website’s search visibility across multiple devices (desktop, phone and tablet) and locations (down to the city level) in one project. False True The correct answer is: False Explanation: We will update later. sincerely thank

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In Multi-Channel Funnel Reports, how are default conversions credited?

QUESTION In Multi-Channel Funnel Reports, how are default conversions credited? Second to last campaign, search, or ad Last campaign, search, or ad Equal credit along the conversion touchpoints First campaign, search, or ad The correct answer is: Equal credit along the conversion touchpoints Explanation: The Multi-Channel Funnels reports are generated from conversion paths, the sequences of interactions (i.e., clicks/referrals from channels) that led up to each conversion and transaction. In the reports, channels are credited according to the roles they

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How can email marketing fuel your overall inbound strategy?

QUESTION How can email marketing fuel your overall inbound strategy? Email marketing provides a one-to-one channel of communication. Email marketing provides different types of email. Email marketing syncs closely to your CRM. Email marketing syncs data to external platforms. The correct answer is: Email marketing syncs closely to your CRM. Explanation: We will update later. sincerely thank

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What does Niharika need to do first if she wants to enable automatic item updates for the price and availability of her products?

QUESTION What does Niharika need to do first if she wants to enable automatic item updates for the price and availability of her products? Add schema.org structured data to her landing pages Submit yes for the price and availability attributes Nothing, she just needs to enable the setting in Google Merchant Center Link her Google Merchant Center and AdWords accounts The correct answer is: Add schema.org structured data to her landing pages Explanation: Enabling automatic item updates in your account

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