Which two tabs in Reporting provide access to viewability data? (select two)

QUESTION Which two tabs in Reporting provide access to viewability data? (select two) Select All Correct Responses Summary Report Builder Attribution Verification The correct answer is: Verification Explanation: Report Builder enables you to run highly customized reports that you download as spreadsheets. Verification checks your tags to make sure they are well-formed and provides quick statistics on geo-targeting and default ad rates. Verification also indicates the domains and URLs where your ads serve, and classifies your page content into categories.

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What settings are required to give a user reporting access for a single advertiser?

QUESTION What settings are required to give a user reporting access for a single advertiser? Schedule a report to be sent to the user, automatically granting them access to that data Create a user role, and assign the advertiser as the sub-account. Ask the advertiser to send an email to support, granting access to their reporting data Create a user profile with a reporting-only user role, and filter for that advertiser The correct answer is: Create a user profile with

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What are three benefits of using Internal Redirect tags? (select three)

QUESTION What are three benefits of using Internal Redirect tags? (select three) Reduce latency on ad-serving Standardize a counting method with platform publishers Saves time from having to negotiate deals with the publisher Richer domain information in Verification The correct answer is: Richer domain information in Verification Explanation: Use internal redirect tags to serve Campaign Manager ads on sites that use Google Ad Manager. Reduce latency: Because there are no requests to any other servers to serve internal redirect tags,

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Paid search dimensions in Report Builder are compatible with what metric?

QUESTION Paid search dimensions in Report Builder are compatible with what metric? Paid Search Revenue Downloaded impressions Active View Cost Per Click The correct answer is: Paid Search Revenue Explanation: In Report Builder, you can add paid search dimensions and metrics to Standard reports to learn how your Search Ads 360 campaigns are performing. Some regular paid search metrics are: Paid Search Cost – this value is displayed in the account’s currency Paid Search Impressions Paid Search Revenue Paid Search

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What report in Report Builder shows the number of unique users who have interacted with ads?

QUESTION What report in Report Builder shows the number of unique users who have interacted with ads? Path to Conversion Standard GRP Cookie Reach Overlap The correct answer is: Cookie Reach Overlap Explanation: Cookie Reach Overlap reports show overlap, which is how many unique users saw or clicked on ads across a given pair of advertisers, campaigns, or sites. Read more here: https://support.google.com/dcm/answer/2823503

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Where in Campaign Manager can the Site ID(s) required to push placements to Display & Video 360 be found?

QUESTION Where in Campaign Manager can the Site ID(s) required to push placements to Display & Video 360 be found? In the advertiser’s properties, under Landing Pages Next to its associated site name within a Campaign In Campaign Manager Account Admin settings In Site Directory under Properties The correct answer is: Next to its associated site name within a Campaign Explanation: We will update later. sincerely thank

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What HTML elements of a Floodlight tag’s iFrame code identify the unique activity?

QUESTION What HTML elements of a Floodlight tag’s iFrame code identify the unique activity? 1×1 and “ord” “type” and “cat” u1 and “fls” “src” and 1×1 The correct answer is: “type” and “cat” Explanation: Since the parameters used to define the Floodlight activity itself (type and cat) are also present in the URL, it’s also possible to use this method to call different Floodlight activities dynamically from the same page. Read more here: https://support.google.com/dcm/partner/answer/2823425

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Unless default ads are disabled, what campaign trafficking action triggers the automatic creation of a default ad for display placements?

QUESTION Unless default ads are disabled, what campaign trafficking action triggers the automatic creation of a default ad for display placements? Adding an HTML5 creative at the campaign level Adding a rich media creative at the campaign level Adding an image creative at the advertiser level Adding an image creative at the campaign level The correct answer is: Adding an image creative at the campaign level Explanation: We will update later. sincerely thank

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What Floodlight conversion counting method would report the first visit for each user within a given day?

QUESTION What Floodlight conversion counting method would report the first visit for each user within a given day? Standard Per session Transactions Unique The correct answer is: Unique Explanation: There are two conversion counting methods, each with their own options: Counter activities count the number of conversions associated with an event. There are three ways to define a conversion for counter activities: Standard: Counts every conversion. Unique: Counts the first conversion for each unique user during each 24-hour day. Per

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Which three workflows can be used to make bulk edits? (select three)

QUESTION Which three workflows can be used to make bulk edits? (select three) Select All Correct Responses The Campaign Manager filtered view The Edit Multiple button Campaign spreadsheet upload The DCM/DFA Reporting and Trafficking API The correct answer is: The DCM/DFA Reporting and Trafficking API Explanation: The Edit Multiple button allows you to edit many rows at the same time. For example, you might want to apply the same start date to several ads and creatives, or change names throughout

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Where would purchased inventory for a campaign be entered in Campaign Manager?

QUESTION Where would purchased inventory for a campaign be entered in Campaign Manager? Landing pages Campaigns Placements Floodlight tags The correct answer is: Placements Explanation: As in Campaign Manager, a placement is the media inventory of a website, app, or video where your ad appears. It represents technology compatibility, size, and quantities/cost models. Read more here: https://support.google.com/dcm/partner/answer/6025561

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