An advertiser who wants to target specific categories of video content on the Display Network should:

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QUESTION

An advertiser who wants to target specific categories of video content on the Display Network should:

add the keyword “video” to the campaign

add a remarketing list to the campaign

use AdWords for video

create a Search Network with Display Select campaign

or

target the Search Network

use video ads

add a call-to-action (CTA) overlay to the ads

add the keyword “video” to the campaign

The correct answer is:

use video ads

An advertiser who wants to target specific categories of video content on the Display Network should:
Explanation:

In AdWords, you can create compelling video campaigns with a range of video ad formats to engage customers in different ways on YouTube and across video partner sites. Available video ad formats include: TrueView in-stream ads, TrueView video discovery ads, and bumper ads. While video ad content must be hosted on YouTube, video ads can appear on YouTube and on video partner sites and apps across the Display Network, including on tablets and mobile devices (depending on your format and settings).
Source

You can create compelling video campaigns with a range of video ad formats to engage customers in different ways on YouTube and across video partner sites.
Read more here: https://support.google.com/adwords/answer/2375464

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